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FOR IMMEDIATE RELEASE:     New York / October 2, 2009 
          
Robert Sullivan
Director of Operations, Mamapalooza
973-714-2659    
Robert.Sullivan@mamapalooza.com
www.mamapalooza.com
www.mothersdaytoday.com
 
***MEDIA ADVISORY***
Special press passes available
 
Mamapalooza Announces Mothers Day Today SM Tour Starring Sarah Ferguson!
Women empowered, mom-branded business, entertainment and education
 
WHAT: Media & sponsor party announcing Mothers Day Today Tour
 
WHEN: October 21, 2009 (WED)   7 – 9:00 PM
 
WHERE:   “STAY”   
244 E. Houston Street  (Between Ave A & B) NYC
 www.stay-nyc.com
 
WHO: Presented by Mamapalooza, creating authentic, inspirational, mom-
branded experiences that elevate and educate individuals, businesses and
communities since 2002.
 
FEATURING: Mothers Day Today Tour, a new city-to-city tour that connects savvy moms
through stylized, celebrity driven events that pamper, inspire and inform.
 
WHY: Mamapalooza is expanding its programming with this new tour starring
Sarah Ferguson, The Duchess of York, inspiration behind Mothers Day
Today; additional national celebrity moms, plus local moms.
 
MEET: Joy Rose, President of Mamapalooza; Peter Scott, Creator of Mothers Day
Today; Joy Baldridge, Brand Ambassador for Mamapalooza; and our team:
Suzanne Dawson and Robert Sullivan. PLUS: Band of the Year  “GIFTSHOP” and Mothers Day Today original song composer Jim Papoulis.
 
SEE: Special previews of Mamapalooza music video, Mothers Day Today music
video featuring The Duchess of York, plus GIFTSHOP music video.
 
RECEIVE: MomsLikeMe.com gift bags with CDs, sweet delights and product samples.


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